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重大事件 即時報告 8-K 2026-06-22

Fluent, Inc. 於 2026 年 6 月 22 日提交 8-K 表格，宣布推出全新店內商務媒體服務「Fluent In-Store」，將旗下媒體解決方案擴展至實體零售環境。該服務利用合作夥伴 Bilt Technologies …

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Fluent, Inc. 於 2026 年 6 月 22 日提交 8-K 表格，宣布推出全新店內商務媒體服務「Fluent In-Store」，將旗下媒體解決方案擴展至實體零售環境。該服務利用合作夥伴 Bilt Technologies 的獎賞及支付網絡，在顧客完成付款後於銷售點（POS）裝置觸發身分識別優惠，並提供完整漏斗測量。初始部署為概念驗證，預計於 2026 年 7 月中旬至 8 月在 Beyond, Inc. 零售門市推出。 此舉標誌著 Fluent 從純線上數位廣告涉足線下零售媒體網絡（RMN），有望為品牌客戶開拓更多接觸消費者的場景，同時為公司帶來新的收入來源。管理層強調，透過與 Bilt 的合作，能實現高精準度的身份解析及可追蹤的轉換數據，有助於提升廣告回報率。 投資者需留意：概念驗證階段的實際成效（如消費者接受度、轉換率）將直接影響後續大規模擴張的可行性；與 Beyond, Inc. 的合作關係能否延續及擴大；以及零售媒體網絡市場的競爭激烈程度。若測試順利，Fluent In-Store 或可為公司創造差異化優勢，短期內對股價的影響則取決於市場對其商業化前景的解讀。
展開英文正文 
flnt20260617c_8k.htm
 
 
 

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0001460329

0001460329

2026-06-22
2026-06-22

  

 UNITED STATES
 

 SECURITIES AND EXCHANGE COMMISSION
 

 WASHINGTON, D.C. 20549
 

  

 FORM 8-K 

  

 CURRENT REPORT
 

  

 Pursuant to Section 13 or 15(d) of the Securities Exchange Act of 1934
 

  

 Date of report (Date of earliest event reported): June 22, 2026
 

  

 FLUENT, INC.
 

 (Exact Name of Registrant as Specified in its Charter)
 

  

 
 Delaware
001-37893
77-0688094

 

 (State or Other Jurisdiction
of Incorporation)
(Commission
File Number)
(IRS Employer
Identification No.)

 

 
  

 
 300 Vesey Street, 9th Floor
New York, New York
 
10282

 

 (Address of Principal Executive Offices)
 
(Zip Code)

 

 
  

 Registrant’s telephone number, including area code: (646) 669-7272
 

  

 (Former Name or Former Address, if Changed Since Last Report)
 

  

 Check the appropriate box below if the Form 8-K filing is intended to simultaneously satisfy the filing obligation of the registrant under any of the following provisions:

  

 
 ☐
Written communications pursuant to Rule 425 under the Securities Act (17 CFR 230.425)

 

 ☐
Soliciting material pursuant to Rule 14a-12 under the Exchange Act (17 CFR 240.14a-12)

 

 ☐
Pre-commencement communications pursuant to Rule 14d-2(b) under the Exchange Act (17 CFR 240.14d-2 (b))

 

 ☐
Pre-commencement communications pursuant to Rule 13e-4(c) under the Exchange Act (17 CFR 240.13e-4 (c))

 

 
  

 Securities registered pursuant to Section 12(b) of the Act:
 

  

 
 Title of each class
 
Trading Symbol(s)
 
Name of each exchange on which registered

 

 Common Stock, $0.0005 par value per share
 
FLNT
 
The NASDAQ Capital Market

 

 
  

  

 Indicate by check mark whether the registrant is an emerging growth company as defined in Rule 405 of the Securities Act of 1933 (17 CFR §230.405) or Rule 12b-2 of the Securities Exchange Act of 1934 (17 CFR §240.12b-2).

  

 Emerging growth company ☐
 

  

 If an emerging growth company, indicate by check mark if the registrant has elected not to use the extended transition period for complying with any new or revised financial accounting standards provided pursuant to Section 13(a) of the Exchange Act.  ☐

  

 
 

 
 

 

  

 Item 7.01. Regulation FD Disclosure.
 

  

 On June 22, 2026, Fluent, Inc. (the "Company") is announcing the launch of Fluent In-Store, its in-store commerce media offering. 

  

 In-Store extends the Company's commerce media solutions to physical retail environments, activating on point-of-sale devices following payment completion to deliver identity-resolved offers with full-funnel measurement. The offering is built on a partnership with Bilt Technologies, Inc., a rewards and payments network. The initial deployment is a proof-of-concept at Beyond, Inc. retail locations targeted to launch mid-July to August 2026. Additional information regarding In-Store is available at http://fluentco.com/in-store/.
 

 The information contained in this Item 7.01 shall not be deemed "filed" for purposes of Section 18 of the Securities Exchange Act of 1934, as amended, or otherwise subject to the liabilities of that section, nor shall it be deemed incorporated by reference in any filing under the Securities Act of 1933, as amended, or the Securities Exchange Act of 1934, as amended, except as expressly set forth by specific reference in such filing.

  

 
 

 
 

 

  

 SIGNATURES
 

  

 Pursuant to the requirements of the Securities Exchange Act of 1934, the registrant has duly caused this report to be signed on its behalf by the undersigned hereunto duly authorized.

  

  

  

 
  
Fluent, Inc.
 

 

  
 
 
 

 

 June 22, 2026
By:  
/s/ Donald Patrick
 

 

  
Name:  
Donald Patrick 
 

 

  
Title:  
Chief Executive Officer