格隆匯7月22日丨衞龍美味(09985.HK)宣佈，公司將於2026年8月13日（星期四）舉行董事會會議，藉以考慮及批准（其中包括）公司及其附屬公司截至2026年6月30日止六個月的中期業績及其刊發，並考慮有關派發中期股息事宜（如有）。

格隆匯6月30日丨衞龍美味(09985.HK)公吿，6月30日耗資20.6萬港元回購2.88萬股，每股回購價格7.15-7.13港元。

格隆匯6月29日丨衞龍美味(09985.HK)公吿，6月29日耗資93.6萬港元回購12.94萬股，回購價格每股7.19-7.25港元。

格隆匯6月26日丨衞龍美味(09985.HK)公吿，6月26日耗資139.9萬港元回購20萬股。

格隆匯6月25日丨衞龍美味(09985.HK)公吿，6月25日耗資107.3萬港元回購14.9萬股。

(26 March 2026, Hong Kong) Weilong Delicious Global Holdings Ltd ("WL Delicious" or the "Company") and together with its subsidiaries (the "Group") (Hong Kong stock code: 9985.HK) announced its audited annual results for the year ended 31 December 2025 ("Reporting Period").

During the Reporting Period, WL Delicious maintained a solid growth momentum in overall operations and financial performance. The Group recorded a total revenue of RMB7,224 million, representing an increase of 15.3% year-on-year ("YoY") , primarily driven by the Group's proactive innovation and continuous deepening in product structure upgrades, omni-channel penetration and brand marketing throughout the Reporting Period. In addition, despite the impact of rising costs of certain raw materials during the Reporting Period, the gross profit margin declined slightly by 0.1 percentage points from the previous year to 48.0%. The Group largely offset the impact of rising costs by actively improving supply chain efficiency, achieving gross profit growth of 14.9% YoY to approximately RMB3,466 million. The Group’s net profit increased 33.6% YoY to approximately RMB1,427million, with net profit margin improving from 17.0% in the same period last year to 19.8%, primarily benefiting from the increase in the Group’s revenue and improvement in efficiency during the Reporting Period.

Currently, with greater emphasis placed on instant gratification, convenience, and self-care, consumers’ growing preference for domestic brands has continued to rise, and they prioritise taste, product novelty, and health needs as the primary factor when selecting food products. During the Reporting Period, WL Delicious gained deep consumer insights, continued to focus on the "multiple categories" product strategy, advanced omni-channel development and brand rejuvenation, and remains committed to turning authentic Chinese gourmet into casual snack foods that consumers can enjoy anytime and anywhere, catering to the diverse and personalized needs of both the market and consumers.

In terms of products innovation, the Group continuously gained deep consumer insights during the Reporting Period, adhering to the optimization of its multi-category product portfolio. Classic products underwent continuous upgrades, while new flavors and new category innovations yielded significant results, driving the revenue contribution from vegetable products to further increase from 53.8% in the previous year to 62.4%. In addition, the Group adhered to its product R&D philosophy of "maximizing the intrinsic value of nature with an industrial approach" and continued to launch new products. Within the series of vegetable products, the Group continued to innovate and launch a variety of new products during the year, including sesame paste flavoured, high-fiber Porcini flavoured, and spicy Dai (Yunnan)-style-pounded-chicken-feet-flavoured variants. Among them, the high-fiber Porcini flavoured variant retains the advantages of low calories and lightness and is rich in dietary fiber, further reaching a broader consumer base; the spicy Dai (Yunnan)-style-pounded-chicken-feet-flavoured variant, providing consumers with more diversified choices. Within the series of seasoned flour products, the Group launched Kiss Burn in spicy beef flavour, bringing together four regional aromatic materials, further expanding the boundaries of the Group’s flavour innovation.

In terms of brand development, WL Delicious continuously deepened its emotional connection with young consumers. The classic product "Kiss Burn" launched a co-branding campaign with the popular Chinese animation Mo Dao Zu Shi, transforming the purchasing act into an emotional interaction and collectible experience. Meanwhile, the Group collaborated with CCTV.com to launch Konjac Origin Journey initiative and achieved extensive consumer exposure via traditional elevator media, further enhancing brand trust and penetration. In terms of online communications, the Group strengthened its presence on content platforms such as Douyin, Kuaishou, and Xiaohongshu. Adopting a strategy of "viral meme marketing + live streaming interaction + influencer seeding", the Group created popular content that effectively drove user engagement and consumer conversion, continuously unleash the brand’s youthful vitality.

In terms of distribution channels, in response to these evolving trends, the Group adopted an omni-channel strategy centered on strengthening coverage and penetration across both online and offline channels. On the offline front, the Group continuously empowered distributors to strengthen their store service systems, enhanced the in-store execution capabilities of its sales team, and actively seized opportunities in emerging channels such as snack specialty retailers platforms. On the online front, the Group continued to build a comprehensive omni-platform online operating system, deepened operations in mainstream e-commerce channels, and simultaneously expanded into emerging content e-commerce channels. During the Reporting Period, revenue from online channels recorded steady growth, reflecting the Group’s proactive adjustment of its operational strategies in response to development trends in online channels and its embrace of growth opportunities brought by emerging online channels.

In 2025, the Group have continued to enhance our corporate culture. While maintaining its original mission of "letting the world fall in love with Chinese flavours", the Group have further updated its vision to "making authentic Chinese gourmet more entertaining, casual, convenient, affordable, digitally intelligent, to achieve leadership in NPS and operational efficiency, and ultimately build a great business that brings joy and happiness to people for 123 years". This aims to further optimise its product experience, enhance its brand image and improve operational efficiency. Concurrently, the Group refined its core values to "putting consumer experience at the core, valuing those who strive, benchmarking courageously against best?in?class peers, and embracing continuous self?reflection". Through benchmarking against industry leaders and persistent self-criticism that breaks cognitive limitations, the Group fosters a continuously evolving organizational capability, enabling it to maintain agility and vitality amid competition.

In addition, the Group has remained committed to the automation upgrading and digital transformation of its production facilities. Currently, the Group operates five production plants in Henan Province that have been put into production, and continues to upgrade the Konjac Shuang automatic production line. The new factory planned by the Group in Nanning, Guangxi, commenced construction during the Reporting Period, providing critical production capacity support for the Group’s ongoing business development and expansion. Meanwhile, the Group continued to refine and upgrade its food safety and quality assurance center covering the entire supply chain and full product lifecycle, establishing a closed-loop management system. The Group also deepened digital applications across areas such as marketing and supply chain, comprehensively enhancing operational efficiency and injecting strong momentum into the sustained and steady development of the business.

Mr. Liu Weiping, Chairman of WL Delicious, stated: "2025 marked a year of active innovation and efficiency enhancement for WL Delicious. Amid the rapidly evolving consumer market, the Group remained committed to putting consumer experience at the core and upgraded its corporate culture, injecting lasting momentum into its long-term sustainable development. Looking ahead, the Group will deepen its multi-category development strategy, continuously enrich its product portfolio, and strengthen content co-creation and emotional connection with young consumers; continue to promote the efficient coordination of online and offline omni-channels to build a dynamic and efficient network; and focus on the automation and digitalisation upgrades at key supply chain nodes to comprehensively improve supply chain responsiveness and operational efficiency. At the same time, the Group will stay true to its mission and actively practice social responsibility, remaining committed to creating greater value for consumers, customers, shareholders, investors, employees, and society."

3月26日晚間，衞龍美味(09985.HK)發佈2025年全年業績，年內，公司實現營收約72.24億元，同比增長15.3%；淨利潤約14.27億元，同比增長33.6%。在部分原材料成本上升的背景下，毛利率為48.0%，淨利潤率由上年度17.0%提升至19.8%。

值得留意的是，蔬菜製品全年收入佔比由上年度53.8%進一步提升至62.4%，成為業績增長的重要驅動力。年內，公司圍繞蔬菜製品和麪製品等核心品類持續推新，先後推出麻醬口味、高纖牛肝菌口味、傣味舂雞腳口味等多款新品，其中高纖牛肝菌口味魔芋爽延續低卡輕負優勢且富含膳食纖維，進一步覆蓋更多消費羣體；面製品方面，麻辣牛肉口味親嘴燒匯聚四重地域香材，拓展風味創新邊界。

渠道方面，公司堅持線上線下全渠道佈局策略。線下方面，持續賦能經銷商加強門店服務，積極搶抓零食量販店等新興渠道機遇；線上層面，深化主流電商平台運營的同時，拓展抖音、快手、小紅書等新興內容電商，全渠道建設戰略成效顯著。

品牌建設方面，衞龍美味堅持深化通過多元營銷活動貼近年輕消費者。經典產品"親嘴燒"與國漫《魔道祖師》聯名，將消費行為延伸為情感互動與收藏體驗；同時攜手央媒開展魔芋溯源之旅，並通過傳統梯媒高頻觸達消費者，強化品牌信任與滲透。在抖音、快手、小紅書等內容平台，公司以"熱梗營銷+直播互動+達人種草"為抓手，持續釋放品牌年輕化活力。

2025年，集團持續升級企業文化，在保持"讓世界人人愛上中國味"使命不變的基礎上，將願景進一步豐富至"傳統美食娛樂化、休閒化、便捷化、親民化、數智化、NPS領先、效率領先，樂活123年的生態平台"，旨在進一步優化產品體驗，提升品牌形象及經營效率。同時，公司核心價值觀被升級為"以消費者體驗為中心，以奮鬥者為本、勇找標杆，堅持自我批判"，通過對標優秀、堅持自我批判打破認知侷限，形成持續進化的組織能力，驅動集團在競爭中始終保持敏鋭與活力。

此外，在河南已有5家工廠投產的基礎上，公司持續推進魔芋自動化產線持續升級，並於年內開工建設廣西南寧新工廠，將為未來業務擴張提供重要產能支撐。

衞龍美味董事長劉衞平表示："2025年是公司積極創新、效率提升的關鍵一年，未來將持續洞察消費者需求，創新迭代產品，推進線上線下全渠道高效協同，實現長期穩健發展。"

格隆匯3月26日｜衞龍美味(9985.HK)公佈2025年全年營收約72.24億元（人民幣，下同），同比增長15.3%；淨利潤約14.27 億元，同比增長33.6%。在部分原材料成本上升的背景下，公司毛利率為48.0%，淨利潤率提升至19.8%，盈利能力持續優化。值得留意的是，公司蔬菜製品佔整體收入的比重進一步提升至62.4%，成為業績增長的重要驅動力。年內公司圍繞蔬菜製品、面製品等核心品類持續推新，線上線下全渠道佈局戰略落地成效顯著，同時通過多元營銷活動深化品牌年輕化建設等舉措，推動公司長期穩健發展。

格隆匯7月22日丨衞龍美味(09985.HK)宣佈，公司將於2026年8月13日（星期四）舉行董事會會議，藉以考慮及批准（其中包括）公司及其附屬公司截至2026年6月30日止六個月的中期業績及其刊發，並考慮有關派發中期股息事宜（如有）。

格隆匯6月30日丨衞龍美味(09985.HK)公吿，6月30日耗資20.6萬港元回購2.88萬股，每股回購價格7.15-7.13港元。

格隆匯6月29日丨衞龍美味(09985.HK)公吿，6月29日耗資93.6萬港元回購12.94萬股，回購價格每股7.19-7.25港元。

格隆匯6月26日丨衞龍美味(09985.HK)公吿，6月26日耗資139.9萬港元回購20萬股。

格隆匯6月25日丨衞龍美味(09985.HK)公吿，6月25日耗資107.3萬港元回購14.9萬股。

(26 March 2026, Hong Kong) Weilong Delicious Global Holdings Ltd ("WL Delicious" or the "Company") and together with its subsidiaries (the "Group") (Hong Kong stock code: 9985.HK) announced its audited annual results for the year ended 31 December 2025 ("Reporting Period").

During the Reporting Period, WL Delicious maintained a solid growth momentum in overall operations and financial performance. The Group recorded a total revenue of RMB7,224 million, representing an increase of 15.3% year-on-year ("YoY") , primarily driven by the Group's proactive innovation and continuous deepening in product structure upgrades, omni-channel penetration and brand marketing throughout the Reporting Period. In addition, despite the impact of rising costs of certain raw materials during the Reporting Period, the gross profit margin declined slightly by 0.1 percentage points from the previous year to 48.0%. The Group largely offset the impact of rising costs by actively improving supply chain efficiency, achieving gross profit growth of 14.9% YoY to approximately RMB3,466 million. The Group’s net profit increased 33.6% YoY to approximately RMB1,427million, with net profit margin improving from 17.0% in the same period last year to 19.8%, primarily benefiting from the increase in the Group’s revenue and improvement in efficiency during the Reporting Period.

Currently, with greater emphasis placed on instant gratification, convenience, and self-care, consumers’ growing preference for domestic brands has continued to rise, and they prioritise taste, product novelty, and health needs as the primary factor when selecting food products. During the Reporting Period, WL Delicious gained deep consumer insights, continued to focus on the "multiple categories" product strategy, advanced omni-channel development and brand rejuvenation, and remains committed to turning authentic Chinese gourmet into casual snack foods that consumers can enjoy anytime and anywhere, catering to the diverse and personalized needs of both the market and consumers.

In terms of products innovation, the Group continuously gained deep consumer insights during the Reporting Period, adhering to the optimization of its multi-category product portfolio. Classic products underwent continuous upgrades, while new flavors and new category innovations yielded significant results, driving the revenue contribution from vegetable products to further increase from 53.8% in the previous year to 62.4%. In addition, the Group adhered to its product R&D philosophy of "maximizing the intrinsic value of nature with an industrial approach" and continued to launch new products. Within the series of vegetable products, the Group continued to innovate and launch a variety of new products during the year, including sesame paste flavoured, high-fiber Porcini flavoured, and spicy Dai (Yunnan)-style-pounded-chicken-feet-flavoured variants. Among them, the high-fiber Porcini flavoured variant retains the advantages of low calories and lightness and is rich in dietary fiber, further reaching a broader consumer base; the spicy Dai (Yunnan)-style-pounded-chicken-feet-flavoured variant, providing consumers with more diversified choices. Within the series of seasoned flour products, the Group launched Kiss Burn in spicy beef flavour, bringing together four regional aromatic materials, further expanding the boundaries of the Group’s flavour innovation.

In terms of brand development, WL Delicious continuously deepened its emotional connection with young consumers. The classic product "Kiss Burn" launched a co-branding campaign with the popular Chinese animation Mo Dao Zu Shi, transforming the purchasing act into an emotional interaction and collectible experience. Meanwhile, the Group collaborated with CCTV.com to launch Konjac Origin Journey initiative and achieved extensive consumer exposure via traditional elevator media, further enhancing brand trust and penetration. In terms of online communications, the Group strengthened its presence on content platforms such as Douyin, Kuaishou, and Xiaohongshu. Adopting a strategy of "viral meme marketing + live streaming interaction + influencer seeding", the Group created popular content that effectively drove user engagement and consumer conversion, continuously unleash the brand’s youthful vitality.

In terms of distribution channels, in response to these evolving trends, the Group adopted an omni-channel strategy centered on strengthening coverage and penetration across both online and offline channels. On the offline front, the Group continuously empowered distributors to strengthen their store service systems, enhanced the in-store execution capabilities of its sales team, and actively seized opportunities in emerging channels such as snack specialty retailers platforms. On the online front, the Group continued to build a comprehensive omni-platform online operating system, deepened operations in mainstream e-commerce channels, and simultaneously expanded into emerging content e-commerce channels. During the Reporting Period, revenue from online channels recorded steady growth, reflecting the Group’s proactive adjustment of its operational strategies in response to development trends in online channels and its embrace of growth opportunities brought by emerging online channels.

In 2025, the Group have continued to enhance our corporate culture. While maintaining its original mission of "letting the world fall in love with Chinese flavours", the Group have further updated its vision to "making authentic Chinese gourmet more entertaining, casual, convenient, affordable, digitally intelligent, to achieve leadership in NPS and operational efficiency, and ultimately build a great business that brings joy and happiness to people for 123 years". This aims to further optimise its product experience, enhance its brand image and improve operational efficiency. Concurrently, the Group refined its core values to "putting consumer experience at the core, valuing those who strive, benchmarking courageously against best?in?class peers, and embracing continuous self?reflection". Through benchmarking against industry leaders and persistent self-criticism that breaks cognitive limitations, the Group fosters a continuously evolving organizational capability, enabling it to maintain agility and vitality amid competition.

In addition, the Group has remained committed to the automation upgrading and digital transformation of its production facilities. Currently, the Group operates five production plants in Henan Province that have been put into production, and continues to upgrade the Konjac Shuang automatic production line. The new factory planned by the Group in Nanning, Guangxi, commenced construction during the Reporting Period, providing critical production capacity support for the Group’s ongoing business development and expansion. Meanwhile, the Group continued to refine and upgrade its food safety and quality assurance center covering the entire supply chain and full product lifecycle, establishing a closed-loop management system. The Group also deepened digital applications across areas such as marketing and supply chain, comprehensively enhancing operational efficiency and injecting strong momentum into the sustained and steady development of the business.

Mr. Liu Weiping, Chairman of WL Delicious, stated: "2025 marked a year of active innovation and efficiency enhancement for WL Delicious. Amid the rapidly evolving consumer market, the Group remained committed to putting consumer experience at the core and upgraded its corporate culture, injecting lasting momentum into its long-term sustainable development. Looking ahead, the Group will deepen its multi-category development strategy, continuously enrich its product portfolio, and strengthen content co-creation and emotional connection with young consumers; continue to promote the efficient coordination of online and offline omni-channels to build a dynamic and efficient network; and focus on the automation and digitalisation upgrades at key supply chain nodes to comprehensively improve supply chain responsiveness and operational efficiency. At the same time, the Group will stay true to its mission and actively practice social responsibility, remaining committed to creating greater value for consumers, customers, shareholders, investors, employees, and society."

3月26日晚間，衞龍美味(09985.HK)發佈2025年全年業績，年內，公司實現營收約72.24億元，同比增長15.3%；淨利潤約14.27億元，同比增長33.6%。在部分原材料成本上升的背景下，毛利率為48.0%，淨利潤率由上年度17.0%提升至19.8%。

值得留意的是，蔬菜製品全年收入佔比由上年度53.8%進一步提升至62.4%，成為業績增長的重要驅動力。年內，公司圍繞蔬菜製品和麪製品等核心品類持續推新，先後推出麻醬口味、高纖牛肝菌口味、傣味舂雞腳口味等多款新品，其中高纖牛肝菌口味魔芋爽延續低卡輕負優勢且富含膳食纖維，進一步覆蓋更多消費羣體；面製品方面，麻辣牛肉口味親嘴燒匯聚四重地域香材，拓展風味創新邊界。

渠道方面，公司堅持線上線下全渠道佈局策略。線下方面，持續賦能經銷商加強門店服務，積極搶抓零食量販店等新興渠道機遇；線上層面，深化主流電商平台運營的同時，拓展抖音、快手、小紅書等新興內容電商，全渠道建設戰略成效顯著。

品牌建設方面，衞龍美味堅持深化通過多元營銷活動貼近年輕消費者。經典產品"親嘴燒"與國漫《魔道祖師》聯名，將消費行為延伸為情感互動與收藏體驗；同時攜手央媒開展魔芋溯源之旅，並通過傳統梯媒高頻觸達消費者，強化品牌信任與滲透。在抖音、快手、小紅書等內容平台，公司以"熱梗營銷+直播互動+達人種草"為抓手，持續釋放品牌年輕化活力。

2025年，集團持續升級企業文化，在保持"讓世界人人愛上中國味"使命不變的基礎上，將願景進一步豐富至"傳統美食娛樂化、休閒化、便捷化、親民化、數智化、NPS領先、效率領先，樂活123年的生態平台"，旨在進一步優化產品體驗，提升品牌形象及經營效率。同時，公司核心價值觀被升級為"以消費者體驗為中心，以奮鬥者為本、勇找標杆，堅持自我批判"，通過對標優秀、堅持自我批判打破認知侷限，形成持續進化的組織能力，驅動集團在競爭中始終保持敏鋭與活力。

此外，在河南已有5家工廠投產的基礎上，公司持續推進魔芋自動化產線持續升級，並於年內開工建設廣西南寧新工廠，將為未來業務擴張提供重要產能支撐。

衞龍美味董事長劉衞平表示："2025年是公司積極創新、效率提升的關鍵一年，未來將持續洞察消費者需求，創新迭代產品，推進線上線下全渠道高效協同，實現長期穩健發展。"

格隆匯3月26日｜衞龍美味(9985.HK)公佈2025年全年營收約72.24億元（人民幣，下同），同比增長15.3%；淨利潤約14.27 億元，同比增長33.6%。在部分原材料成本上升的背景下，公司毛利率為48.0%，淨利潤率提升至19.8%，盈利能力持續優化。值得留意的是，公司蔬菜製品佔整體收入的比重進一步提升至62.4%，成為業績增長的重要驅動力。年內公司圍繞蔬菜製品、面製品等核心品類持續推新，線上線下全渠道佈局戰略落地成效顯著，同時通過多元營銷活動深化品牌年輕化建設等舉措，推動公司長期穩健發展。